How To Upload A Video To Amazon Listing
Proven Peak 3 Methods - Add together Video To Amazon Listings in 2020
Why should you add a video to your Amazon listing?
Did yous know that visuals are processed by the brain 60,000 times faster than text? In fact, more than than 80% of our experience of the world is perceived through our sense of sight.
For your customers, the process of shopping on Amazon is too a visual experience. As an Amazon seller, adding a video to your listing is no longer just an choice but a necessity for success.
In this guide, nosotros'll cover the top ways y'all can add together videos to your Amazon product listing in 2019.
I also show you lot a hack for uploading videos to Amazon without Brand Registry or a Vendor Primal Account.
Read More than: Win Amazon Production Research With The Best Tools
Where to upload Videos on Amazon listing
There are two places eligible Amazon sellers tin upload a video and optimize their Amazon product listing.
Image block of your product listing
Related video shorts department
How To Add Video To Amazon List
There are currently 3 different methods for adding videos to your Amazon product listings.
- Amazon Enhanced Brand Content
- Vendor Cardinal Sellers with A+ details Page
- Amazon Client Video Reviews
Adding Videos With Amazon Enhanced Brand Content
Professional sellers who get canonical as brand owners can utilize Enhanced Make Content to upload videos to Amazon product listings.
Here is how:
1. In your Amazon Seller Primal account, navigate to Advertizement and click Enhanced Brand Content.
2. Enter your products SKU number and click "Get Started" to search for your product. Once the search is complete your production details volition be displayed. Click the "Add Video" button.
three. The last step is to upload your video. Choose a thumbnail and make full out your product title and description. Once your finished, click "Submit".
Keep in listen, your product video could take upward to 6 hours to process and publishto your detail page.
How to remove a product video from Amazon
To remove a product video, navigate to video on your Enhanced Brand Content das hboard. Check the " delete video" from the detail folio box. Submit your changes. Your video should be removed inside 6 hours.
How To Add together Video With Customer Reviews
The most common way to upload videos on Amazon listings is through customer reviews. Getting video reviews from your customers can have a lasting positive effect on your listing and FBA business.
Here are the steps for leaving Amazon video reviews
ane. Navigate to the product detail page for the purchased item on Amazon
two. Click Write a customer review in the customer review section
three. Give the production star ratings
iv. Once you start writing the review in the text box, the choice for adding video or photos volition appear.
five. Once the video is uploaded, customers can but click "Publish review" and the video will then be added to the "Related Video Shorts" section of the listing.
How To Add Videos To Amazon Listings With Vendor Central
Adding videos through Amazon Vendor Central is often difficult. The only way to bring together Vendor Primal is by an invitation from Amazon.
Unfortunately, unless y'all're doing more than $one million in sales with amazing client reviews, you most likely volition not exist a candidate for Vendor Central, yet.
If you take a Vendor Primal business relationship, hither is how you can add together a video to your product listing.
1. Upload the video to a file transfer service such equally Dropbox. Once uploaded, copy the video'south link your clipboard.
2. Login to Vendor Central and click "Contact United states"in the upper correct-hand corner. Chose " Images and Videos" in the first dropdown and click "Video upload issues" in the second dropdown.
3. On the "Contact Us" folio:
- Change the case title to Upload Video
- In the please describe issue field: Paste in the link to the video from the file transfer service in step one
- Paste in ane ASIN per line underneath Target ASINs
- Once yous paste your ASINs, click Submit to submit the example
Amazon volition add the video to the production listing in 24-74 hours. Amazon support will Not notify yous once the video is uploaded to your listing. You lot'll have to check the list to see if it has been added every 24 hours or and then.
Once added, the video volition appear on your list alongside the product images.
What if I don't have a Vendor Key account or brand registry?
The only fashion you tin can add a video to your Amazon listing without having Amazon Brand Registry is to utilize tertiary-party services or platforms like Fiverr and Jungle Market place.
By simply searching "add a video to Amazon list" on Fiverr you can discover multiple Amazon vendors offering this service.
How to Add videos Without Make Registry or Vendor Central
This is the just way to add together a video to your Amazon FBA product list without having to register your brand or getting a trademark.
This process involves using Fiverr to find Amazon vendors offering this service. Here is how:
1. Go to Fiverr.com and type in "add video to Amazon listing."
2. Await over your potential options and pick one
Go along in heed, the price for this service can range from $95+ to $25. The difference is due to the placement of the videos.
Videos posted on the image block of your listing under your product images volition cost more than than videos posted on the related video brusque department of your production page.
And so how does this service work?
On Amazon, sellers don't own their listings, Amazon does. Every bit a result, other sellers have the ability to post and listing their products under your listing. This is essentially the loophole that allows y'all to upload videos to your Amazon listing without Brand Registry.
Amazon vendors who accept the ability to upload videos offer this service to yous for a fee on platforms such as Fiverr and Jungle Market. Because they have the power to mail on your listing, they will upload your video on your listing for yous.
What you'll need to postal service videos on Amazon through three party services:
- High-quality video:in ane of the post-obit formats: 3GP, AAC, AVI, FLV, MOV, MP4, and MPEG-2.
- Thumbnail Paradigm: with 16:9 aspect ratio and suggested dimensions of 1920 10 1080px. JPEG and PNG are both accepted formats.
- Video Title: with 100 characters max.
- Synopsisor a brief overview of the video for Amazon customers.
- Video type: How to review, advertisement, comparing, unboxing, or interview.
- Related ASINs:This tin can be a single ASIN or multiple ASINs the video relates to.
Amazon Product Video Guidelines
Amazon product video guidelines can be very strict. Ever avoid violating their content policy and consult professionals if demand be.
Avoid violating any of these production listing guidelines:
- Mentioning a competitor'southward production.
- Using Cost or Promotional information, including things like maxim your prices are better.
- Time-sensitive product information, similar "on sale at present".
- Providing shipping data, including complimentary shipping.
- Use of hyperbole, such as "#1 seller," or "acknowledged product".
- Using logos, brands or company names other than your ain or the product yous are showing.
- Showing web address that leads visitors away from the Amazon platform.
- Providing client reviews, third-party quotes, or editorial content.
- Providing contact information outside of the Amazon platform.
The production video must exist of high quality:
- An aspect ratio of 16:9, or the standard YouTube orientation.
- Resolution of 1920×1080, or at least 1280×720.
- Recorded with the RGB color profile and a DPI of 300, although 72 might be acceptable.
- Displaying only a unmarried brand logo for your company.
- Either 3GP, AVI, AAC, MP4, FLV, MOV, or MPEG-two format. If you've washed information technology in Apple ProRes, have them converted before you try to upload them.
Amazon Enhanced Brand Content
A production details page online is the equivalent of shelf space in physical stores. A fully optimized Amazon enhanced content or A+ details page create a better digital shopping experience and more engagement.
Here is a slap-up instance of A+ content.
Why Adding Videos on Amazon is critical to success
The goal of your product list is to catechumen the customer to buying YOUR product over your competition. In 2019, in that location is no meliorate conversion tool for online shopping than a video.
According to Viral Launch, afterwards calculation new videos to their Amazon list, Pawstruck experienced:
- 53% increase in revenue
- 34% increase in conversion
- 32% more transactions
- 15% higher society values
Past using this video, the outdoor retailer Kelty was able to increment their conversions 147%.
Furthermore, 1 in 4 eCommerce buyers volition search for product videos on YouTube before purchasing.
In that location is a significant corporeality of information that shows video can aid you get more sales on Amazon.
Now that you have an understanding of how important adding videos to Amazon listings can exist, let's examine exactly how to do just that.
Resource: Virtuous Graphics Amazon Product Videos & Commercial
Amazon Product Video Service
If you're looking to add professional person Amazon production videos to your listing, here is a great option.
Virtuous Graphics offers 3 video packages for Amazon: basic, intermediate, and advanced.
Bundle | Cost |
---|---|
Basic | $900 |
Intermediate | $1800 |
Avant-garde | $3000 |
Learn More than: Increment Conversions Overnight With Amazon Infographics
Conclusion
Adding video to the Amazon product folio is a good fashion to address your client'southward roadblocks and uncertainty, so y'all tin effectively put them at ease and catechumen them into a sale.
With over 50% of online shoppers now starting their product searches on Amazon; Amazon has become to online shopping, what Google is to data. This trend volition only go bigger.
The Concluding Amazon Course has the most all-encompassing Amazon FBA content on the marketplace. There are over 30+ videos on merely Amazon photo and video optimization tips and advanced strategies to aid you out auction your competitors.
This are the four possible methods for adding videos to the Amazon production page:
- Vendor Central and A+ detail pages
- Brand Registry Enhanced Make Content
- Client Video Reviews
- Fiverr or Jungle Marketplace
Adding a video to your Amazon listing is undoubtedly the right thing to practise. Yet, you should be enlightened, adding high-quality videos to your listing is not cheap.
Depending on your product, between making, editing, and uploading your video could hands price you thousands of dollars.
Use Virtuous Graphicsfor professional and price-effective Amazon product video creation. They volition save yous money and help optimize your Amazon list.
Cheque out the best Amazon product photography service for Amazon FBA.
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